Digital transformation has become a strategic imperative for enterprises seeking to maintain competitiveness, enhance agility, and drive sustainable business growth in the global marketplace. Recent industry reports indicate that over 91% of organizations have adopted or are planning digital transformation initiatives, yet only 30% achieve the expected value, largely due to the absence of structured frameworks that align IT innovations with core business strategies. This article examines the critical role of digital transformation frameworks as enablers of strategic alignment between technological advancements—such as cloud computing, artificial intelligence (AI), big data analytics, and the Internet of Things (IoT)—and enterprise-level growth objectives. Drawing on real-world benchmarks, including the finding that companies effectively aligning IT and business strategies report 20–30% higher revenue growth and 25% faster market responsiveness, the discussion highlights how structured transformation frameworks ensure scalability, governance, and cross-functional integration. The paper further explores challenges organizations face—ranging from fragmented IT investments to talent gaps—and emphasizes best practices for adopting holistic transformation models that balance innovation with operational resilience. Ultimately, the study underscores that a well-designed digital transformation framework is not merely a technological roadmap but a strategic growth enabler, empowering enterprises to convert IT innovations into measurable business value and long-term competitive advantage.
| Mualliflar | Menon, Rajesh, Lee, Jennifer, Al-Khalidi, Omar |
|---|---|
| Jurnal | Innovative Multidisciplinary Journal of Applied Technology |
| Nashr sanasi | 2023-12-28 |
| Jild | 1 |
| Son | 2 |
| Betlar | 38-53 |
| Til | Ingliz |
| DOI | 10.51699/ak2kmw80 |
DOI: 10.51699/ak2kmw80 · Maqolaning asl sahifasi
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