This article examines the issues of developing an optimal sales strategy through the integration of pricing policy and marketing research in modern market conditions. During the study, various pricing methods, consumer behavior, and the competitive environment were analyzed. Empirical data were collected and statistically analyzed using the example of enterprises operating in the Uzbek market. As a result, an integrated strategy has been developed that increases price elasticity, market segmentation, and competitiveness.
| Mualliflar | Abduxalilova , Laylo, Aбдуxaлилoвa , Лaйлo, Abduxalilova , Laylo |
|---|---|
| Jurnal | Иқтисодий тараққиёт ва таҳлил |
| Nashriyot | Ўзбекистон иқтисодиётини ривожлантиришнинг илмий-тадқиқот маркази |
| ISSN | 2992-877X |
| Nashr sanasi | 2026-01-30 |
| Jild | 4 |
| Son | 1 |
| Betlar | 21-28 |
| Til | Ingliz |
| Ilmiy soha | Iqtisodiyot |
| DOI | 10.60078/2992-877x-2026-vol4-iss1-pp21-28 |
| Indeksga qo‘shilgan | 2026-08-27 |
DOI: 10.60078/2992-877x-2026-vol4-iss1-pp21-28 · Maqolaning asl sahifasi
pricing policy, marketing research, sales strategy, price elasticity, market segmentation, competitiveness, ценовая политика, маркетинговые исследования, стратегия продаж, ценовая эластичность, сегментация рынка, конкурентоспособность, narx siyosati, marketing tadqiqotlari, sotish strategiyasi, narx elastikligi, bozor segmentatsiyasi, raqobatbardoshlik
| APA | Abduxalilova , Laylo, Aбдуxaлилoвa , Лaйлo, & Abduxalilova , Laylo (2026). DEVELOPMENT OF AN OPTIMAL STRATEGY BASED ON PRICE POLICY AND MARKETING RESEARCH IN THE SALES SYSTEM. Иқтисодий тараққиёт ва таҳлил, 4(1), 21-28. https://doi.org/10.60078/2992-877x-2026-vol4-iss1-pp21-28 |
|---|---|
| GOST (OAK) | Abduxalilova , Laylo, Aбдуxaлилoвa , Лaйлo, Abduxalilova , Laylo DEVELOPMENT OF AN OPTIMAL STRATEGY BASED ON PRICE POLICY AND MARKETING RESEARCH IN THE SALES SYSTEM // Иқтисодий тараққиёт ва таҳлил. – 2026. – T. 4, № 1. – P. 21-28. – DOI: 10.60078/2992-877x-2026-vol4-iss1-pp21-28. |
| MLA | Abduxalilova , Laylo, Aбдуxaлилoвa , Лaйлo, and Abduxalilova , Laylo. “DEVELOPMENT OF AN OPTIMAL STRATEGY BASED ON PRICE POLICY AND MARKETING RESEARCH IN THE SALES SYSTEM.” Иқтисодий тараққиёт ва таҳлил, 4(1), 21-28, 2026. https://doi.org/10.60078/2992-877x-2026-vol4-iss1-pp21-28 |
| Chicago | Abduxalilova , Laylo, Aбдуxaлилoвa , Лaйлo, and Abduxalilova , Laylo. “DEVELOPMENT OF AN OPTIMAL STRATEGY BASED ON PRICE POLICY AND MARKETING RESEARCH IN THE SALES SYSTEM.” Иқтисодий тараққиёт ва таҳлил, 4(1), 21-28 (2026). https://doi.org/10.60078/2992-877x-2026-vol4-iss1-pp21-28 |
| Harvard | Abduxalilova , Laylo, Aбдуxaлилoвa , Лaйлo, and Abduxalilova , Laylo (2026) ‘DEVELOPMENT OF AN OPTIMAL STRATEGY BASED ON PRICE POLICY AND MARKETING RESEARCH IN THE SALES SYSTEM’, Иқтисодий тараққиёт ва таҳлил, 4(1), 21-28. https://doi.org/10.60078/2992-877x-2026-vol4-iss1-pp21-28 |
| BibTeX | @article{abduxalilovalaylo2026,
title = {DEVELOPMENT OF AN OPTIMAL STRATEGY BASED ON PRICE POLICY AND MARKETING RESEARCH IN THE SALES SYSTEM},
author = {Abduxalilova , Laylo and Aбдуxaлилoвa , Лaйлo and Abduxalilova , Laylo},
journal = {Иқтисодий тараққиёт ва таҳлил},
year = {2026},
volume = {4},
number = {1},
pages = {21-28},
doi = {10.60078/2992-877x-2026-vol4-iss1-pp21-28},
url = {https://doi.org/10.60078/2992-877x-2026-vol4-iss1-pp21-28}
} |
Boshqa maqola uchun iqtibos tayyorlash
This article revisits the economic efficiency of tax incentives from both theoretical and practical perspectives, analyzes the mechanisms of their positive and negative effects based on international experience, and…
This article analyzes the risks that threaten the world's population in today's globalization processes, the role and importance of the green economy at a time when production processes are constantly developing, the…
This article examines the advantages and effective aspects of improving outsourcing services in the development of the service sector in the modern economy. Proposals and recommendations are provided for developing…
This article identifies the achievements made in agriculture and the existing problems related to the rapid transition of accounting to international standards, as well as provides a developed definition of biological…
The article analyzes existing methodologies for assessing the effectiveness of incentive tax benefits in regions and identifies their advantages and disadvantages. It is substantiated that the assessment of the…
This article reveals the role of pension provision and compulsory pension insurance in the social protection system of the population in modern states, as well as their significance in ensuring sustainable development…
This article examines the difficulties in creating and improving a sustainable management system in the tourism sector, as shown in the experience of South Korea. The study systematically studies the integration of…
The article is devoted to the theoretical analysis of the mechanisms of attracting foreign direct investment as an important direction of economic policy. Classical, neoclassical, corporate, institutional, and…
The article analyzes a market ecosystem model in the context of the platform economy, based on the integration of competition and cooperation. The study highlights the role of the company as a central actor and examines…
This article presents scientific and practical proposals for ensuring the liquidity of commercial banks in the context of modern globalization, increasing their role in the socio-economic development of the country and…
Иқтисодий тараққиёт ва таҳлил — barcha maqolalar · 2026-yil arxivi
The article discusses the areas of attracting investments in organizations, the opportunities created in the legislation in this regard, the methods of effective use of investments and the scientific-theoretical views…
В этой статье освещается роль технологий географических информационных систем (GAT) в эффективном планировании, управлении и развитии инфраструктуры. С помощью инструментов GAT были проанализированы возможности…
The article examines the theoretical and practical aspects of the effective placement and demonstration of goods in trade zones. Proper placement and visual presentation of goods plays an important role in increasing…
Maqolada chakana savdoning iqtisodiyotdagi ahamiyati muhokama qilinib, uning bozor tahlili, mahsulot tanlash, saqlash va maishiy xizmat koʻrsatish kabi turli funksiyalari yoritilgan. Shuningdek, u chakana savdoni…
This article examines the role of sales product groups in the consumer market in the market, its segmentation, consumer desires, advertising foliation of sales products, competitive environment of sales products, areas…
Maqolada zamonaviy sotish jarayonlarida innovatsion texnologiyalar va marketing tadqiqotlariningintegratsiyasiga oid masalalar ko‘rib chiqilgan. Raqamli transformatsiya sharoitida biznes…
This study examines the association between Internet use and self-rated health and investigates the role of online health information behaviors in this relationship. Using data from the 2021 Chinese General Social…
На материалах, опубликованных по август 2024 года, исследуется достаточность бюджетного покрытия обязательств государственно-частного партнёрства. Предложена совместная проверка объёма, сроков и допустимых источников…
Maqolada O‘zbekiston sport tashkilotlarida sun’iy intellekt (SI) va ma’lumotlarga asoslangan boshqaruvning iqtisodiy samaradorlik bilan bog‘liqligini o‘rganish uchun rasmiy statistik ma’lumotlar tahlil qilinadi…
The article analyzes the institutional formation and everyday educational practice of girls’ education in Turkestan in the late nineteenth and early twentieth centuries. It examines traditional schools led by otinoyi…
This study presents a comprehensive analysis of the geostrategic role of Khwarezm in the transregional trade system of Eurasia during the 9th–12th centuries, based on written sources, historiography, and archaeological…
В статье исследуется, почему налоговые и тарифные льготы могут не приводить к привлечению инвестиций в дата-центры для искусственного интеллекта (ИИ). На основе теории комплементарности М. Кремера построена…