Scientific and methodological foundations of marketing activities in e-commerce platforms

Turdiyeva , Shohista, Турдиева , Шохиста, Turdiyeva , Shohista

Иқтисодий тараққиёт ва таҳлил · 2024-yil

Annotatsiya

This article examines the scientific and methodological foundations of marketing activities in e-commerce platforms. The study focuses on the analysis of market trends, the competitive environment, and the importance of modern digital marketing tools. Furthermore, new approaches are suggested to enhance the efficiency of e-commerce platforms. The paper concludes with recommendations for developing effective marketing strategies.

Maqola ma’lumotlari
MualliflarTurdiyeva , Shohista, Турдиева , Шохиста, Turdiyeva , Shohista
JurnalИқтисодий тараққиёт ва таҳлил
NashriyotЎзбекистон иқтисодиётини ривожлантиришнинг илмий-тадқиқот маркази
ISSN2992-877X
Nashr sanasi2024-12-27
Jild2
Son12
Betlar179-183
TilIngliz
Ilmiy sohaIqtisodiyot
DOI10.60078/2992-877x-2024-vol2-iss12-pp179-183
Indeksga qo‘shilgan2026-08-27

DOI: 10.60078/2992-877x-2024-vol2-iss12-pp179-183 · Maqolaning asl sahifasi

Kalit so‘zlar

электронная коммерция, маркетинговая стратегия, электронные торговые площадки, цифровой маркетинг, конкурентная среда, персонализация, e-commerce, marketing strategy, e-commerce platforms, digital marketing, competitive environment, personalization, elektron savdo, marketing strategiyasi, elektron savdo maydonchalari, raqamli marketing, raqobat muhiti, personalizatsiya

Ilmiy soha

Iqtisodiyot

Iqtibos keltirish

APATurdiyeva , Shohista, Турдиева , Шохиста, & Turdiyeva , Shohista (2024). SCIENTIFIC AND METHODOLOGICAL FOUNDATIONS OF MARKETING ACTIVITIES IN E-COMMERCE PLATFORMS. Иқтисодий тараққиёт ва таҳлил, 2(12), 179-183. https://doi.org/10.60078/2992-877x-2024-vol2-iss12-pp179-183
GOST (OAK)Turdiyeva , Shohista, Турдиева , Шохиста, Turdiyeva , Shohista SCIENTIFIC AND METHODOLOGICAL FOUNDATIONS OF MARKETING ACTIVITIES IN E-COMMERCE PLATFORMS // Иқтисодий тараққиёт ва таҳлил. – 2024. – T. 2, № 12. – P. 179-183. – DOI: 10.60078/2992-877x-2024-vol2-iss12-pp179-183.
MLATurdiyeva , Shohista, Турдиева , Шохиста, and Turdiyeva , Shohista. “SCIENTIFIC AND METHODOLOGICAL FOUNDATIONS OF MARKETING ACTIVITIES IN E-COMMERCE PLATFORMS.” Иқтисодий тараққиёт ва таҳлил, 2(12), 179-183, 2024. https://doi.org/10.60078/2992-877x-2024-vol2-iss12-pp179-183
ChicagoTurdiyeva , Shohista, Турдиева , Шохиста, and Turdiyeva , Shohista. “SCIENTIFIC AND METHODOLOGICAL FOUNDATIONS OF MARKETING ACTIVITIES IN E-COMMERCE PLATFORMS.” Иқтисодий тараққиёт ва таҳлил, 2(12), 179-183 (2024). https://doi.org/10.60078/2992-877x-2024-vol2-iss12-pp179-183
HarvardTurdiyeva , Shohista, Турдиева , Шохиста, and Turdiyeva , Shohista (2024) ‘SCIENTIFIC AND METHODOLOGICAL FOUNDATIONS OF MARKETING ACTIVITIES IN E-COMMERCE PLATFORMS’, Иқтисодий тараққиёт ва таҳлил, 2(12), 179-183. https://doi.org/10.60078/2992-877x-2024-vol2-iss12-pp179-183
BibTeX
@article{turdiyevashohista2024,
  title = {SCIENTIFIC AND METHODOLOGICAL FOUNDATIONS OF MARKETING ACTIVITIES IN E-COMMERCE PLATFORMS},
  author = {Turdiyeva , Shohista and Турдиева , Шохиста and Turdiyeva , Shohista},
  journal = {Иқтисодий тараққиёт ва таҳлил},
  year = {2024},
  volume = {2},
  number = {12},
  pages = {179-183},
  doi = {10.60078/2992-877x-2024-vol2-iss12-pp179-183},
  url = {https://doi.org/10.60078/2992-877x-2024-vol2-iss12-pp179-183}
}

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